Iconography: Cali Chamber of Commerce
The objective of this project was to transform and renew the communication of the Cali Chamber of Commerce / Cámara de Comercio de Cali. To start with, our team (Velové Studio) and I, were asked to develop an iconographic system to accompany the organization visual identity at that time.
The icons created reinforced the visual consistency of their communication in all platforms both digital and printed. Following this, we created the organization wayfinding system and visual identity . The last will be posted SOON ;)